Martin Luther Christian University

Bachelor of Business Administration

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BACHELOR OF BUSINESS ADMINISTRATION (BBA)

About the programme: The programme provides a strong practical undergraduate level education and an in-depth knowledge of management using the principles, theories and tools necessary to be successful in business and further studies. It lays emphasis on both hands-on experience and theoretical discovery. The students are also familiarized with both hard (business-related), and soft (personality-related) skills.

Duration: 3 years (six semesters) or 4 years (additional two semesters with internship/research/ community / practicum). Students who opt for 4 years are eligible for Lateral Entry to 3rd semester of the PG program.

Eligibility: Class XII

Course Outline:

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Subject Code Subject Title Credits Hours
Theory Practicum
BBA 100 Principles of Management 3 1 75
BBA 101 Fundamental of Economics 3 1 75
ENGL100 Ability Enhancement Course: English and Communication 1 4 60

SDG 100

SDG 101

Interdisciplinary Course:

SDG theme 1: Enhancing Quality of life

SDG theme 2:

Towards a Sustainable future

1

1

1

1

45

45

FDC 100

FDC 101

FDC 102

FDC 103

Value Added Course: Foundation Course 1: Knowing myself

Foundation Course 2: Career skills

Foundation Course 3: Health Education

Foundation Course 4: Environmental studies

1

1

1

1

15

15

15

15

Club Activity and Industrial Visit 30
Total 16 4 390
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Subject Code Subject Title Credits Hours
Theory Practicum
BBA 150 Principles of Marketing 3 1 75
BBA 151 Financial Accounting (Tally Online) 2 2 90
ENGL150 Ability Enhancement Course: English and Communication 2 4 60

SDG 150

SDG 151

Interdisciplinary Course:

SDG theme 3: Equality and Equity (Social, Economics, Gender and Education)

SDG theme 4: Language, Culture and Music

1

1

1

1

45

45

FDC 150

FDC 151

FDC 152

FDC 153

Value Added Course: Foundation Course 5: Culture and Art

Foundation Course 6: Gender, reproductive health and life skills education

Foundation Course 7: Human values

Foundation Course 8: Community Engagement

1

1

1

1

30

15

15

15

  Club Activities and School Activity (SECM) 30
  Total 14 6 420
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Subject Code Subject Title Credits Hours
Theory Practicum
BBA 200 Business environment 3 1 75
BBA 201 Total Quality Management 3 1 75
MNR 200 MNR 201 MNR202 MNR203 Minor (any One of the following) 1.Education and teaching I 2. Media and communication I 3. Nutrition, sports and fitness I 4. Management and Office administration-I 2 2 90
MTDP 200 Multidisciplinary 1: Human biology & basic life support 2 2 90
ENTR 200 Skill enhancement courses: Entrepreneurship 2 2 90
Club Activity and Industrial Visit 30
  Total 12        8 450
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Subject Code Subject Title Credits Hours
Theory Practicum
BBA 250 Business Law and Ethics 3 1 75
BBA 251 Principle of HRM 3 1 75
BBA 252 Cost & Management Accounting 3 1 75
MNR 250 MNR 251 MNR 252 MNR 253 Minor (any One of the following) 1. Education and teaching II 2. Media and communication II 3. Nutrition, sports and fitness II 4. Management and Office administration-II 2 2 90
MTDP 250 Multidisciplinary 2: Data and demographics and AI for learning 2 2 90
Club Activity 30
Total 13 7 435
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Subject Code Subject Title Credits Hours
Theory Practicum
BBA 300 Production and Operations Management 3 1 60
BBA 301 Strategic Management 3 1 60
BBA 302 Human Resource Planning and Development 3 1 60
BBA 303 Organizational Behavior 3 1 60
MNR 300 MNR 301 MNR 302 MNR 303   Minor (only One of the following) 1. Education and teaching III 2. Media and communication III 3. Nutrition, sports and fitness III 4. Management and Office administration-III 2 2 90
Club Activity and Industrial Visit 30
Total 14 6 360
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Subject Code Subject Title Credits Hours
Theory Practicum
BBA 350 Sale Management 3 1 75
BBA 351 Financial Management 3 1 75
BBA 352 Internship 12 360
Club activity and School Feast (SECM) 30
  Total 6 14 540
Total credits & hours from Semester I to Semester VI = 120 credits & 2595 hours.
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4 years’ degree with Honours (Dual Specialization):
          Semester VII (Honours) Subject Code Subject Title Credits Hours
Theory Practicum
  Common Paper      
BBA 400 Project Management 2 2 90
  Choose any TWO of the specializations:      
  1.     Marketing      
BBA 401 Service Marketing 3 1 75
BBA 402 Advertising and Promotion Marketing 3 1 75
  2.     Finance      
BBA 403 Financial Market and Services 3 1 75
BBA 404 Project Finance 3 1 75
  3.     Human Resource      
BBA 405 Strategic Human Resource Management 3 1 75
BBA 406 Industrial Relation and Labour Law 3 1 75
  Club activity and Industry visit.     30
  Total 14 6 420
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Semester VIII

(Honours)

Subject Code

Subject Title

Credits

Hours

Theory

Practicum

 

Common Papers

 

 

 

BBA 450

Logistic & Supply chain Management

2

2

90

BBA 451

Management Information System

2

2

90

BBA 452

Insurance and Risk Management

2

2

90

 

Choose any TWO of the specializations:

 

 

 

 

1.     Management

 

 

 

BBA 453

Compensation & Benefit Management

3

1

75

 

2.     Finance

 

 

 

BBA 454

Corporate Finance

3

1

75

 

3.     Human Resource

 

 

 

BBA 455

Consumer Behaviour

3

1

75

 

Club activity and

School Feast (SECM)

 –

– 

100

 

Total

12

8

520

Total credits & hours from Semester I to Semester VIII = 160 credits & 3535 hours.

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            Semester VII (Honours with Research) Subject Code Subject Title Credits Hours
Theory Practicum
  Common Paper      
BBA 400 Project Management 2 2 90
  Choose any TWO of the specializations:      
  1.     Management      
BBA 401 Service Marketing 3 1 75
BBA 402 Advertising and Promotion Marketing 3 1 75
  2.     Finance      
BBA 403 Financial Market and Services 3 1 75
BBA 404 Project Finance 3 1 75
  3.     Human Resource      
BBA 405 Strategic Human Resource Management 3 1 75
BBA 406 Industrial Relation and Labour Law 3 1 75
  Club activity and Industrial visit     30
  Total 14 6 420
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  Semester VIII (Honours with Research) Subject Code Subject Title Credits Hours
Theory Practicum
BBA 456 Business Statistics 2 2 90
BBA 457 Research Methodology 2 2 90
BBA 458 Dissertation 12 360
  Total 4 16 540
Total credits & hours from Semester I and Semester VII = 160 credits & 3555 hours.
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