Synergy 2017

Shillong November 8: With the aim of developing and uplifting rural marketing and also recognizing the entrepreneurial opportunities in the rural sector and to enhance and develop these opportunities, particularly in Northeast and Meghalaya, the Department of Management and Commerce Studies, Martin Luther Christian University organised a two event called Synergy 2017 with Rural Marketing as its theme on November 7 and 8, 2017 in the University campus in Nongrah.

This event was attended by participants from St. Anthony's college, University of Technology and Management, ICFAI University, Umshyrpi College and Shillong College. Various competitions were organised under the theme “Rural Marketing”, which included debate, quiz, role playing and new product development.

Speaking as the chief guest of the inaugural function, the Chancellor of the University, Dr Glenn C Kharkongor, applauded the department in organising such an event and bring forth the many different aspects of rural marketing for it upliftment and development.

The head of the department Dr Rupa Bakor Kharshiiing said that the Rural markets offer an inevitable and exciting opportunity for both expansion and sustainable growth and that it is imperative that organizations actively develop an inclusive strategy to include rural consumers in their business offerings.

The event also hosted many speakers which included Mr Vijay Byrsat the founder of Centre of Learning, Knowledge and Services (COLKS), Mr Poirei K Sanase, the founder of Polaris Solutions and Mr Pynkynmawlang Rymmai, the Shillong Branch Manager, North Eastern Development Finance Corporation Ltd (NEDFi).

Winners of the different competitions held over the course of the two days are as follows:

New Product Development

1st prize: St Anthony’s College

2nd prize: St. Anthony’s College,

3rd Prize UTM

Debate: Winner- St Anthony’s College

Quiz: 1st, 2nd 3rd place- St Anthony’s College

Role Play

1st prize: UTM

2nd prize: St Anthony’s College

3rd Prize ICFAI.

Mission Statement

To contribute to the sustainable development of Meghalaya and Northeast India, while upholding and conserving its bio-cultural heritage, by providing knowledge and skills that will enable our students to become global citizens and by recognizing the Christian legacy of the University and its commitment to Christian institutions and the Christian community.

Our Pledge

We the incoming/outgoing students of the Martin Luther Christian University vow to always uphold the principles of Honesty, Sustainability, Tolerance and Respect, Quality, Perseverance, Humility, Teamwork, Leadership, Accountability and Recognition as upheld to us in the University. This pledge we make freely, fully understanding that these values will make us good humans and role models.

Contact Details

Martin Luther Christian University
Dongktieh, Block -1,
Nongrah, Shillong 793006
Meghalaya
Ph: 0364-2535467/0364- 2535437
E-mail: admin@mlcuniv.in , registrar@mlcuniv.in, admissions@mlcuniv.in
Website: www.mlcuniv.in